Kiani Widodo-Medefesser

Content Creation Portfolio

About Me

I’m Kianian ambitious copywriter with a keen eye for detail, and a natural ability for storytelling. I have an all-around aptitude for fresh ideas, authentic content creation, bold strategies, and making genuine connections.

Currently, I am a copywriter at Kendo Brands working for Fenty Beauty by Rihanna, KVD Vegan Beauty, and OLEHENRIKSEN, where I get to expand my skills in brand storytelling, SEO Optimization, short-form, longer-form, holiday ad-campaigns, social media ads, and digital copywriting on the websites PLP and PDP.

I’ve had the privilege to work for household-name beauty brands, but I also take immense pride in my academic achievements. As a recent graduate from the University of California, Santa Barbara, my alma mater, I was a co-writer for the Fall 2023 Transfer Discovery Seminar, "INT 186AC – The Prison Industrial Complex: Representations in the Media and the Lingering Impact on Formerly-Incarcerated Students." This seminar was recognized by the Associate Dean of Undergraduate Education, Madeline Sorapure. It was published to the university as a 12-unit course to de-stigmatize the agenda upon formerly incarcerated students enrolled in higher-educational institutions.

When I’m not creating a well-crafted Instagram story, or filming a relatable, “brain-rot” TikTok—I’m either traveling the world, reading Jane Austen novels, or taking a hot-girl walk in my neighborhood.

PROJECTS